Role: Faculty Mentor, digital content creator
In January 2020 the Washington Consortium for the Liberal Arts (WaCLA) officially launched the #ifeelinspired campaign – a statewide outreach effort designed to encourage a re-envisioning of liberal arts through the discovery of one’s own creativity. Led by Murrow College Clinical Associate Professor Rebecca Cooney and a rotating team of 13 WSU students representing four liberal arts disciplines, the team utilized $10,000 from the WaCLA PR Campaign Award to conceptualize, design, and implement #ifeelinspired – an integrated digital marketing campaign that includes a website, repeatable and sustainable social media engagement strategy, public relations, grassroots outreach, and original photography and video featuring volunteers from Pullman High School liberal arts students and teachers. The campaign will run for two years on WaCLA social media channels with the goal of building awareness of the value of liberal arts education, creating renewed interest in sharing the outcomes of creativity, and celebrating moments of student expression.
Campaign Digital Tools:
#ifeelinspired #wacla #findyourspark #liberalarts
Total Budget: $10,000
Student Contributors (2016-2019):